In the early 1950s, a resourceful gardener in the Norwegian city of Oslo invented the so-called Jiffypot®, a planting pot made from compressed peat, which becomes completely integrated with the root system and is transplanted with the plant – protecting the sensitive young seedlings from 'transplant shock'.

With the Jiffy-7® peat pot, Jiffy created another milestone that is unmatched even today! It all started with a few nylon stockings giving birth to the idea of developing well-aerated and yet compact miniature cultivating pots that would guarantee optimum growth. Over the years, the nylon stockings evolved into high-tech netting, which continues to be further refined today. The tender roots are provided with optimum amounts of air and water, and fully grown seedlings are simply transplanted as a whole unit complete with the pot. Just as brilliant as it is simple!